The brief for this project was to create a video to promote the launch of Kerry's new brand. The video was used at the Chef's Pass stand at the Casual Dining Show in London. Furthermore I edited an alternative version for use on the Chef's Pass App. I wanted to make it very bold and clear so it would be easy to read from distance at the show and on a smaller screen on the app. I used motion graphics & animation to give the video more character and to make it more eye catching. All the footage and photos were stock footage or provided by the company which was a new challenge to me as I usually film the majority of my projects myself.